Creators sell your products.You pay only when they do.

List your products in the Infee marketplace. Creators pick them, share their own link, and you pay a commission only on the sales they bring.

No money upfront. You pay only when you sell.

Screens show sample data.

Get the highlights.Two products, one store account.

  • Creators suggested from your website. Each with a brand-fit score from 0 to 100.
  • A brief the creator can film from. Hook, script, filming tips and what to avoid — in any language.
  • Every video checked before it’s posted. Approve by hand, or automatically above a score you set.
  • Every order confirmed by your store. Matched to the creator who brought it, held through returns, then paid.
  • Creators get their own link for every product. Every order matched to them. Paid through Stripe.

The affiliate marketplace.Four steps.

Think of it as a shop window for creators: you put your products in, creators take the ones they like and share their own link, and you pay a commission only on what they sell.

Step 1

Connect your store. Set a commission.

Shopify connects with one click, WooCommerce with a plugin. Choose which products creators can promote and the commission on each.

Step 2

Creators pick your products and get their link.

Your products appear in the Infee marketplace. A creator who likes one generates a personal link for it, in the app.

Step 3

They post. Every click and order is traced.

The creator shares her link wherever she posts. Infee counts every visit through it, and every order is confirmed by your store and matched to her, down to the order number. So you see exactly which creators bring clicks, which ones sell, and how much.

Step 4

Commission paid after returns, through Stripe.

Commissions wait through your return window; a refunded order is never paid out. What clears goes to the creator’s bank through Stripe.

Every order, traced.From post to payout.

One line from a creator’s reel to a paid commission. Nothing along it is estimated.

  1. Post@maja.makes publishes her reel
  2. Clicka viewer taps her personal link
  3. Checkoutthey buy the €29 candle
  4. Order confirmedby the store itself, not by a pixel
  5. Commission paid€4.35 to her bank, after the return window
  • €0 upfront

    on the affiliate marketplace. No money in advance; you pay only once a creator has sold.

  • 0–100

    brand-fit score for every creator in Campaigns & Discovery.

  • Any language

    Campaign briefs written in the language your creators speak.

  • All platforms

    Shopify and WooCommerce ready to connect. Any other platform or custom-built store: set up for you right after you sign up.

A candle shop, by the numbers.On the affiliate marketplace.

Illustrative example — not a customer case
  1. Day 1

    The shop connects its Shopify store and lists its €29 candle in the marketplace at a 15% commission.

  2. Week 1

    12 creators add the candle from the marketplace and generate their own links.

  3. Week 1

    Four of them post about it. One reel takes off.

  4. Weeks 1–2

    38 orders come through her link in two weeks, each one confirmed by the store.

  5. After returns

    Her commission is paid out once the return window closes.

Creators who added the candle
12
Creators who posted
4
Orders through one reel, two weeks
38
Candle price
€29.00
Shop revenue (38 × €29)
€1,102.00
Creator commission (15%)
€165.30
Infee fee (10% of the commission)
€16.53
Shop’s total cost
€181.83
Paid to her before any sale
€0.00

A second, separate product

Campaigns & Discovery.Set a budget. Let the AI do the legwork.

For brands that want more than the marketplace. Creators found for you, a brief written for you, every video checked against it, every post tracked, and a growth plan to run it by. Start with the creators already selling for you — or let the AI find new ones. It works on a budget you set, per campaign.

  1. 1You set a budget.

    One number per campaign. That is the whole commitment.

    YouInfee
  2. 2You write the guidelines. Or hand them over.

    Key messages, do’s and don’ts, hashtags — yours, or leave them to Infee.

    YouInfee
  3. 3The AI finds creators and writes the brief.

    Creators who fit your brand, scored 0–100 and invited. A brief in any language; you can edit it.

    YouInfee
  4. 4The AI reviews every video and tracks every post.

    Each video checked against the brief, auto-approve optional. Likes, comments and views tracked.

    YouInfee
Campaigns & Discovery · Find

Find creators who fit your brand.

The AI reads your website and suggests creators on Instagram and TikTok who fit, scored 0–100. Invite them to the campaign, or search the database yourself by niche, followers and country.

Campaigns & Discovery · Brief

A brief written for you.

Your guidelines — key messages, do’s and don’ts, hashtags — or leave them to Infee. The AI turns them into a brief the creator can film from: hook, script, filming tips, what to avoid. In any language. Edit anything before it goes out.

Campaigns & Discovery · Review & track

Every video checked. Every post tracked.

Creators upload their video first. The AI checks it against the brief; approve by hand, or automatically above a score you set. Once it’s posted, likes, comments and views are tracked.

Campaigns & Discovery · Growth strategist

A plan to run it by.

Answer a short interview about your shop. The Growth strategist turns it into a phased plan: your market, your competitors, which creators to work with and what to post, phase by phase.

One store account. The marketplace for everyday sales, a campaign when you want a push.

Two sides. One platform.

For brands

Sell through creators first. Campaign when you want a push.

List your products in the marketplace and pay a commission only on the sales creators bring — no money upfront. When you want more, plan a campaign on a budget you set: creators found, brief written, every video checked.

For creators

Commission from the marketplace. Paid campaigns on top.

Pick products you like, share your own link and earn a commission on every order, paid through Stripe. Get invited to paid campaigns with a brief that says exactly what to film.

We count orders, not likes.

What you pay for is a confirmed order in your own store. The rules are yours.

  • Confirmed by your store

    Every order comes from your store itself, not estimated from clicks.

  • Returns are never paid out

    Commissions wait through the return window. A refunded order earns no commission.

  • You set the rules

    The commission rate, which products are included, and how long a click counts.

  • Money moves properly

    Creators are paid through Stripe. Shopify stores are billed through Shopify.

Pricing.Two products. Two ways to pay.

Affiliate marketplace

€0upfront

No money upfront. No monthly fee, no setup fee. Connect your store, set your commission and list your products for nothing.

  1. 1When a sale happens, you pay the creator’s commission. You set the rate — for example 15% of the order.
  2. 2And Infee’s fee: 10% of that commission, on top. Nothing else. If a creator earns €165.30, Infee’s fee is €16.53.

Refunded orders are never paid out. Shopify stores are billed through Shopify; creators are paid through Stripe.

Campaigns & Discovery

Your budgetper campaign

A separate, paid product. It works on a budget you set for each campaign — the “€0 upfront” of the marketplace does not apply here.

  • —Creators found and invited, a brief written in any language, every video checked against it, every post tracked, and a growth plan.
  • —Guidelines: yours, or leave them to Infee.

Runs in the same store account as the marketplace. Use one, or both.

Meet Infee.Why we built it.

Infee connects online stores with the creators who can sell for them — and keeps it fair for both sides.

What is Infee?How influencers and brands can earn together

Built for the stores in between.

Influencer marketing grew up around big budgets, agencies and screenshots of likes. Most online stores have none of those. We built Infee so a small or growing store can work with creators the way big brands do — with clear rules and honest numbers.

Fair for both sides.

Stores pay for sales, not promises. Creators get paid for what they actually sell — tracked to the order, paid out automatically. When it works for one side, it works for the other.

The people behind it.

  • Marko PopovićCo-Founder & Tech / Product Lead

    Builds the product: the marketplace, order tracking and the AI behind campaigns.

  • Luka DedićCo-Founder & Sales Lead

    Works with the stores and creators on Infee, from the first call to the first sale.

Founding brands.Onboarded one by one.

Infee is new. Founding brands pay a reduced Infee fee of 2% of the commission instead of 10%, and get a direct line to the people building it. In return we ask for honest feedback and, if it works for you, permission to tell your story here.

Questions.

Do I pay anything before I sell?

On the affiliate marketplace, no. Nothing is paid in advance — no monthly fee, no setup fee. You connect your store, choose products and a commission rate for €0; charges start only when a creator brings a confirmed sale. Campaigns & Discovery works differently: you set a budget for each campaign.

What exactly do I pay when something sells?

Two things. The creator’s commission, at the rate you set (say 15% of the order). And Infee’s fee, which is 10% of that commission, paid on top. So if a creator’s sales earn her €165.30, Infee’s fee is €16.53 and your total is €181.83.

Do I have to find creators myself?

On the marketplace, creators find you: they browse your products and generate their own links. If you want creators found for you, that is Campaigns & Discovery — the AI suggests creators who fit your brand, scored 0–100, and they are invited to your campaign. You can also search the database by niche, followers and country.

How do campaigns work?

You set a budget for the campaign and either write the guidelines yourself — key messages, do’s and don’ts, hashtags — or leave them to Infee. From there it is AI-driven: creators who fit are found, scored and invited; the brief is written in any language and you can edit it; every submitted video is checked against the brief, with auto-approval above a threshold if you want it; and the likes, comments and views of every post are tracked. A Growth strategist can build a phased plan from a short interview first.

Can I use both?

Yes. Both run in the same store account. Many stores keep their products in the marketplace all year and plan a campaign when they want a specific push.

What if a customer returns the product?

Commissions are held through your return window. If the order is refunded, the commission is never paid out — and because Infee’s fee is 10% of the commission, there is no fee on it either.

Does it work with my store?

Yes. Shopify (one-click authorisation) and WooCommerce (a plugin) connect right away. On another platform, or running a custom-built store? Sign up and we’ll set up the connection with you straight after. Creators work on Instagram and TikTok.

How do creators get paid?

Through Stripe, straight to their bank account, once their commissions have cleared the return window. You don’t handle invoices or transfers yourself.

Can I pay a creator per post instead?

Inside a campaign, yes: a campaign can pay creators a fixed fee per post out of the budget you set, instead of or alongside commission. The marketplace itself is commission-only, which is why it costs nothing until a sale happens.

Put your products in front of creators.

Connect your store, set a commission, and pay only when they sell. Plan a campaign whenever you want a push.